ACQUISITION
How smart companies hook users using gamification techniques.
RETENTION
How apps increase stickiness through user engagement.
CONVERSION
How services convert free loaders into paying customers.
GAMIFICATION 101
Learn the underlying
art and science behind motivation
Basics to help you successfully create a Gamification Action Plan with minimal effort.
GET IN TOUCH
Resource Corner
Tools, Templates, Tips and Tricks to Tame Gamification
Retention Analysis
Leakage Identification
Motivation Building
Gamification Framework
UX Enchancement
Conversion Mapping
The SCIENCE
The Power of Data and Analytics in Gamification
The role of Data, Analytics, Retention Charts & KPIs in retaining, engaging and converting users into paying customers.
Research and InsightsThe ART
The Subtle Art of Coercing Users to Stay on Your App
How User Interface, User Experience, Colour Schemes and Design Elements affect the subconsious of your users.
Tips and Tricks
Zomato
Read Analysis
Hotstar
Read Analysis
Flipkart
Read Analysis
HealthifyMe
Read Analysis
Google Pay
Read Analysis
BookMyShow
Read Analysis
Ola
Read Analysis
Truecaller
Read Analysis
Swiggy
Read AnalysisReaders’ Speak
Excerpts from the Experience of Entrepreneurs, Enthusiasts and Educators
Gamification is at the heart of every successful product. A deep understanding of Game Mechanics becomes a powerful tool for all Product Managers to get insights on retaining users.
R Sampath
PM @ Popular Taxi Aggregator App
Free users is a misnomer but often a lesson learnt the hard way. A Gamification Framework can force you to track real value of users and understand conversion with objectivity.
P Dave
ex-Growth @ Analytics Startup
You can not know how your users are behaving unless you start looking under the hood. Game Analytics show that ugly truth about user engagement which the eye easily misses otherwise.
H Prateek
Tech @ Impact Investment Service
Get Reviewed
Experiencing problem with survival, growth or monetisation?
On a case by case basis our experts may be interested in reviewing your product or service to offer suggestions to nail retention, engagement and conversion.
Behind the Scenes
Gamification Corner is brought to you by a team of Product Managers, Marketing Analysts, Psychologists, Design Experts, Behaviorial Economists and Game Theory Researchers
MM aka Dopamine
Frameworks | Product Manager
Product Management, Software Development, AI Training, Data Science, Motivation Science
AP aka Oxytocin
Implementation | Analyst
Market Analysis, Analytics, Visual Optimisation, KPI Determination, Behaviorial Psychology
SM aka Serotonin
Experiments | Entrepreneur
Lean Techniques, Marketing Funnels, Multivariate Testing, Behaviorial Economics
VK aka Endorphin
Experience | Designer
User Experience, Color Theory, Robust Design, Branding and Positioning, Design Thinking
Gamification Academy
From persona identification and engagement strategy to motivation building and conversion tracking – learn from expert analysis of various gamification frameworks.
The Subtle Art of Coercing Users to Stay on Your App
In the highly competitive digital landscape, retaining users on your app or platform is a[…]
Learn the Underlying Art and Science Behind Motivation
Gamification has emerged as a powerful strategy for enhancing user engagement and motivation in various[…]
The Power of Data and Analytics in Gamification
In today’s digital age, gamification has emerged as a powerful strategy to enhance user engagement[…]
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